case studies

Advantage Roofing

Tim Hopkins, President of Advantage Roofing, has been in the asphalt shingle roofingbusiness since 1987. Originally a sole proprietor serving rural North East Saskatchewan, heregistered the company as Advantage Roofing in 2007 and expanded the business tocreate a head office in Saskatoon. He has established a reputation in the industry for expertise in all sloped roofing applications (metal, rubber, and asphalt) and is also well known in the industry as the go-to company for re-roofing of any steep pitched roof.

Tim leads his commercial and residential roofing teams by example and states, “Our corporate culture reflects the values of those we serve, with hard work and honesty. Advantage Roofing is committed to being respectful, resourceful, innovative, and hard working. We win most contracts based on reasonable pricing, and win loyalty based on our service, positive attitude and work ethic.”

We worked with Tim to create a visual identity for his company, and developed promotional and tradeshow materials in addition to a website that would reach his target audience.

Media mix:

  • Logo
  • Flyers
  • Folders and business cards
  • Advertising postcards
  • Website (
  • Trade show banner displays



flyers – commercial and residential

presentation folder and business cards

advertising postcards


trade show display panels